Axel Springer Forms Brew Media Group with Acquisition of US CRE Platform Bisnow

2026-03-04 - 07:23

German media group Axel Springer has acquired Bisnow, a commercial real estate media and events company headquartered in the US. Bisnow, founded in 2005, operates a global platform of news, live events, and targeted B2B solutions, hosting more than 400 events annually across 47 markets in the US, Canada, the UK, Ireland and the Netherlands. The company has built a reputation for combining journalism with professional networking within the commercial real estate sector. Robert Dippell will lead the newly formed Brew Media Group in addition to his role as CEO of Morning Brew, which is based in New York. Both Bisnow and Morning Brew will continue to operate as separate, independently run businesses under Brew Media Group, which plans to pursue further acquisitions in the US to broaden its offerings across events, newsletters and digital products. Gregg Mayer, CEO of Bisnow, said: Gregg Mayer “Axel Springer recognises not only our performance and leadership in commercial real estate, but also the culture, entrepreneurial drive, and industry relationships that set us apart. This doesn’t change who we are; it expands what we can achieve. Now, we have the opportunity to grow, invest in our people and brands, and build on the momentum we’ve created to supercharge our mission-to push the CRE industry to do more business.” Claudius Senst, Chief Operating Officer and Executive Board member of Axel Springer, said: Claudius Senst “Gregg Mayer and his team have built a true leader in commercial real estate media and live events. Robert Dippell’s track record at Morning Brew and earlier role at Bisnow make him the ideal choice as the CEO of Brew Media Group. We are looking forward to supporting the team as they continue to build on this strong foundation.” The acquisition strengthens Axel Springer’s presence in the US and complements its portfolio of digital media brands, including Business Insider, POLITICO, eMarketer and Morning Brew, while adding Bisnow’s expertise in live events and industry-focused journalism. Bisnow was previously owned by The Wicks Group, a private equity firm based in New York. Featured image credit: Edited by Fintech News Switzerland, based on image by farknot via Freepik